Industry

Sell Wine & Spirits in China

China’s imported wine and spirits market keeps growing, driven by rising incomes and a taste for premium international brands. Clear compliance and the right retail channels are the keys to entering successfully.

Fast
Growing imported alcohol market
Premium
Taste for imported wine and whisky
Bonded
Cross-border bonded sales enabled

E-Commerce

Tmall, JD and Douyin are the main channels for imported wine and spirits.

Retail

Specialty wine shops, hotels, restaurants and premium supermarkets.

Compliance

Alcohol import licensing, Chinese labelling and customs duty.